COLUMN: Cashing in on prized athletes is a two way street
When high school phenomenon Thon Maker announced last week that he would enter the 2016 NBA Draft, IU basketball fans’ were forced to accept the reality of what they feared all along. Maker, a seven-foot tall player with the agility of a point guard, couldn't forego a seven-figure salary and more in sponsorship deals to attend a school like IU to work towards a degree that he will likely never need.




