Chocolate Moose General Manager Jordan Davis said the Food Truck Friday event started a month ago with great success.
There have been five so far, and the first two went really well, he said. The first took place during Lotus World Music and Arts Festival back in September.
The event was initially created to give food trucks a more concrete place to sell.
“This gives everyone a chance,” Davis said.
It also helps that this partnership is mutually beneficial for food trucks and the Chocolate Moose. The ice cream shop is a walk-up store and, though it also sells sandwiches and other foods, Davis said ice cream is its top seller.
“Our bread and butter, as weird as it sounds, is ice cream,” he said.
However, Davis said when there is a Food Truck Friday event going on, sales go up. More sandwiches are sold and people finish their meals with ice cream, he said.
“Everybody comes together,” he said.
The Big Cheeze, the Gyro Truck, Gypsy Moon Food Truck, Great White Smoke BBQ, Hoosier Doggie Hotdogs, Nowhere Mandrews, Gimme Sum Moe and Juancho’s Munchies have been present in the past.
Food trucks are a growing trend in the food industry. Davis credits this to the fact that it is an easy investment.
“It’s great food at a low cost,” he said. “It gives entrepreneurs an easier route.”
Yet, Davis resisted calling food trucks a trend. He said the word trend had more of a negative connotation to him.
Because food trucks are on the rise, it could give the appearance of something that is going to be temporary. However, he said he does not think food trucks are going anywhere anytime soon.
“It definitely is what you would consider trendy,” he said. “But it’s not a fad.”
Audrey Perkins
