Shane's World Enterprises has decided to give back to college students by donating some proceeds from the sales of a pornographic video filmed at IU to a college scholarship fund, a spokeswoman said.\nShane's World Publicist Calli Cox said her company has yet to work out all the details, but giving money for college scholarships is certainly on the agenda. Cox said she did not know details beyond the planning stage.\nAccording to the Shane's World Web site, the company is in the planning stages of creating the official Shane's World Scholarship Fund. To qualify for the scholarship students must be 18 and enjoy porn, according to the site.\n"It just makes sense to do this because we market toward the college crowd," Cox said. "I would like to think we would get a positive response but knowing how the general public is, who knows what their response will be."\nThe filming of "Shane's World No. 32: Campus Invasion" on IU's campus has attracted heavy media attention. Bill O'Reilly, host of "The O'Reilly Factor" on the Fox News Network, has focused national attention on IU and the pornography filmed on campus. "The O'Reilly Factor" is the most highly rated cable program in the United States. O'Reilly shared his opinion concerning IU administration last week live on his show.\n"It says to me that the administration and the faculty are out of touch with what's going on on campus," O'Reilly said. "The administrators should be fired immediately, in my opinion."\nIU spokeswoman Jane Jankowski said The "O'Reilly Factor" has failed to provide fair coverage to the issue.\n"The University early on attempted to give information to "The O'Reilly Factor" which has not been utilized," Jankowski said. "We think there are many other media outlets who have provided a fair approach to coverage of the situation."\nIU administrators have declined requests to appear on "The O'Reilly Factor," according to Fox News. \n"I just don't think this University should respond to an entertainer who has his opinions and has air time to offer those opinions," Jankowski said. "From what we have heard there has not been a fair approach from the beginning."\nIU Alumnus Tom Corbett said the IU administration is making a mistake by remaining silent.\n"In the public relations world silence is often perceived as a defensive strategy, and you don't want to appear defensive in a situation like this," Corbett said. "The administration owes the public more than just silence, and if they are truly concerned about managing their image they'll address this issue publicly but in a deliberate and measured manner. They need to bring clarity to some unanswered questions but should do so in a way that stops short of fanning the flames."\nThe University finalized its investigation concerning the early October filming at WIUS and Teter Quad last week. The IU Police Department and Bloomington Police Department transferred their findings to IU officials and Monroe County Prosecutor Carl Salzmann, who decided criminal charges would not be pursued.\nThe movie release was delayed, but Cox said shipments of her company's product left Shane Enterprises Wednesday and will be on shelves no later then Dec. 17.\n"We are always getting numerous calls every day asking when is it going to be out," Cox said. "People are excited to see it."\nEve's Lingerie and Adult Novelties in Bloomington has ordered nearly 200 copies of the film.\nOwner of Eve's Lingerie and Adult Novelties, Krystal Marker, said the movie will only be available in a VHS format, with a shelf price of $49.99.
Porno profits to pay tuition
Shane's World to establish scholarship with 'Invasion' profit
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