Sean Paul’s ‘Imperial Blaze’ fizzles quickly

Big beats and barely discernible lyrics have long been Sean Paul’s signature.

In 2002, he used the formulaic approach to go double platinum with “Dutty Rock” – headlining a hip-hop infused style of reggae known as dancehall – and his song “Temperature” was one of 2005’s most popular songs.

Not much has changed.

Sean Paul’s fourth album, “Imperial Blaze,” seems like a prepackaged attempt to recreate his second album’s success. Within that effort, he does nothing to lessen today’s current stream of music without substance.

His laid-back style and slurred Jamaican accent is smooth and pleasurable on a first listen. But a more thoughtful ear can catch on to the real accomplishment of “Imperial Blaze.” In this diluted market, it offers another album for black-lighted partygoers who have no idea what words are blaring through thumping club speakers.

With cliched tracks like “Private Party” and “Birthday Suit” on the 19-song set, Sean Paul’s “Imperial Blaze” is sure to fizzle quickly.